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Content Strategy
Content Creation

Twitter | 12/20/2014

@caitvsmith

@caitvsmith

Ho ho hooooly crap, what a gift Santa left on our doorstep! Thank you christyrevels! #baconoldfashioned http://t.co/Z37xq2i5bq

Twitter | 12/20/2014

@caitvsmith

@caitvsmith

RT @AstroSamantha: Colors emerging from darkness. Colori che emergono dall’oscurita’. #ColorsFromMyWindow http://t.co/05RuM0MwaO

Twitter | 12/20/2014

@chrissylue20

@chrissylue20

Thanks @Centerline!!! #NutcrackerBallet http://t.co/2kPvDyDe0s

Twitter | 12/20/2014

@caitvsmith

@caitvsmith

The challenge ahead for all brands: Think like a human, act like a human, treat customers like humans. http://t.co/llyJDMkv44 #cx #ux

Twitter | 12/20/2014

@jodiraquel

@jodiraquel

Yup! We have flurries! “@copycei: Snowing in #Raleigh right now! @wralweather”

Twitter | 12/20/2014

@jodiraquel

@jodiraquel

Rethinking Paid, Earned, Shared, Owned (Part 2) | http://t.co/q3anWhYJd1

Twitter | 12/19/2014

@DonatosRaleigh

@DonatosRaleigh

Adventures in Oak City is out! http://t.co/hV8J88hNl5 Stories via @HibachiXpress @NCStateAlumni @Centerline

Twitter | 12/19/2014

@sosundays

@sosundays

this is by far the nicest thing anyone has said about me. @samanthacibelli: Super thankful for the Smile Hovercraft that is @sosundays.

Twitter | 12/19/2014

@sosundays

@sosundays

Planning a year end charitable gift? Please consider my Cupid’s Undie Run to #EndNF http://t.co/NddrLXMulx

Twitter | 12/19/2014

@Centerline

@Centerline

Motion graphics design: What is it? Why is it used? What’s the process? Learn all this & more with our free eBook: http://t.co/6Dol20O7N2

Twitter | 12/19/2014

@Centerline

@Centerline

How can you incorporate motion graphics design into your content marketing plan? Learn with this free eBook: http://t.co/6Dol20O7N2

Twitter | 12/19/2014

@caitvsmith

@caitvsmith

RT @empressgui: “The phrase ‘designing for people’ is giving way to ‘designing with people’…” RT @GeneMoyIxD Beautiful Users… http://t.

Twitter | 12/19/2014

@caitvsmith

@caitvsmith

Very cool. RT @johnvlane: customizable view of the online purchase journey? yes, please. http://t.co/Rlu1iMuXAA – thanks, Google!

Twitter | 12/19/2014

@jodiraquel

@jodiraquel

RT @SpencerSpicy: First person to develop an app that replaces your Facebook newsfeed stories of engagements and babies with Cats will be t…

Twitter | 12/19/2014

@kateawilliamson

@kateawilliamson

mmm that orange kool-aid’s tasty @centerline #pajamaedition http://t.co/oQvpYU2G7i

Industry Insights | 04/07/2011

On the Influence of Games

Can games solve the world's problems? While they can't directly fix global warming or bring food to the hungry, they can help thought leaders identify next steps and test solutions to start chiseling away at those problems. More than an awareness tool, games promote strategic thinking. In this TED...

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Industry Insights | 07/18/2011

On the 5 Types of Content That Every Business Must Employ

Content isn't just for one slice of a funnel. You should be thinking of content that moves people from top to bottom. Content that: builds trust -> educates -> gets people involved -> plays off other's content -> converts.

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Industry Insights | 04/07/2011

On Content Marketing Lies

Content is what conveys your brand message, inspires customers and differentiates you from everyone else. So even small-to-medium sized business can no longer make excuses for ducking out of the content marketing arena. These are some common content marketing lies debunked and some tips for develop...

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Industry Insights | 03/31/2011

On the Mobile Web

Companies that don't have their content designed for the mobile web are practically giving business over to their competition. The web is everywhere; so are your customers. Your content should follow suit.

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Industry Insights | 02/10/2013

5 Killer Content Marketing Campaigns

Content marketing takes a lot of forms — videos, games, e-magazines. CityOne — which we created for IBM — is Included in this look at five highly-effective content implementations,

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Blog | 12/18/2014

Understanding motion graphics design as part of your content marketing strategy [Free eBook]

by Christie Montague

Understanding motion graphics design as part of your content marketing strategy [Free eBook]

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Blog | 12/17/2014

Rethinking Paid, Earned, Shared, Owned (Part 2)

by John Lane

Rethinking Paid, Earned, Shared, Owned (Part 2)

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Blog | 12/15/2014

The Media Mix: Paid, Owned, Earned (& Shared) – Is It Still Relevant?

by John Lane

The Media Mix: Paid, Owned, Earned (& Shared) – Is It Still Relevant?

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Blog | 12/12/2014

Why Social Media Marketing is like Dating

by Stacey Northup

Why Social Media Marketing is like Dating

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Blog | 11/26/2014

Let’s Talk Projects: New in November

by centerline

Let’s Talk Projects: New in November

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Blog | 11/25/2014

IBM Mainframe50 Campaign: Content Achieving Both Results and Awards

by Stacey Northup

IBM Mainframe50 Campaign: Content Achieving Both Results and Awards

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Blog | 11/18/2014

Internet Summit – 7 Key Takeaways #ISUM14

by Stacey Northup

Internet Summit – 7 Key Takeaways #ISUM14

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Blog | 11/12/2014

Centerline Honored with Three MarCom Awards

by Stacey Northup

Centerline Honored with Three MarCom Awards

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Blog | 10/27/2014

Let’s Talk Projects: IBM, GE and Lowe’s

by centerline

Let’s Talk Projects: IBM, GE and Lowe’s

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Blog | 10/16/2014

Creative Problem Solving: Behind-the-scenes of making it snow in July

by John Kaplan

Creative Problem Solving: Behind-the-scenes of making it snow in July

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Project Spotlight

Hopscotch Design Festival

Project Spotlight

Lowe’s Shop Class Video Series

Project Spotlight

Coca-Cola Bottling Company Customer Reference Video for IBM

Project Spotlight

EATON Professor Wattson Animation Series

Project Spotlight

IBM zEnterprise EC12 Launch

Project Spotlight

IBM C-Suite Connection Mobile Website

Project Spotlight

IBM Mainframe50 Campaign

Project Spotlight

Lowe’s Product Innovation Videos

Project Spotlight

Vitamin T Interactive Infographic

Project Spotlight

CEI Rebranding Initiative

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Kristi Creamer | General Manager
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