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Content Strategy
Content Creation

Twitter | 10/30/2014

@oriley_sarah

@oriley_sarah

I now have everything for my costume for the @centerline party tomorrow….. http://t.co/dtpb2r9uVJ

Twitter | 10/30/2014

@sosundays

@sosundays

Outrageously sweet singles set from @mergerecords #vinyl #music #merge25 http://t.co/beBqdfevby

Twitter | 10/30/2014

@jodiraquel

@jodiraquel

RT @HuffingtonPost: Finally, a (really good) reason to hit the snooze button http://t.co/uzPzFO4Mvy

Twitter | 10/30/2014

@sosundays

@sosundays

It’s like a Residents album cover that never was. http://t.co/r3OF6Cy4Kt

Twitter | 10/30/2014

@stevenkeith

@stevenkeith

RT @UNC_Water_Inst: #FTWprize Congrats to runner-up of the Future Tech Competition, Team Planktos! Dr. Ensign with 5k check! #UNCWH2014 htt…

Twitter | 10/30/2014

@stevenkeith

@stevenkeith

Anyone succeed in granularizing ROA? (using ROA as measure of dept. efficacy? As in marketing?) Need total asset efficiency at dept level.

Twitter | 10/30/2014

@stevenkeith

@stevenkeith

a closer look always reveals more forces at work

Twitter | 10/30/2014

@HeyMonkeyDesign

@HeyMonkeyDesign

@BrennaMickey @hopdesignfest @Centerline Haha!! Cool!! Great job on the video Centerline!

Twitter | 10/30/2014

@stevenkeith

@stevenkeith

Getting narrative, people, structure, metrics, and culture aligned with the strategy. I love my job more when skill intersects with passion

Twitter | 10/30/2014

@johnvlane

@johnvlane

Exercises. The mental kind. Whiteboard find in the @centerline strategy studio. http://t.co/YuQZVcpkUD

Twitter | 10/30/2014

@johnvlane

@johnvlane

Agreed! -> RT @caitvsmith: What a great two years working with one of my favorite brains at @Centerline: @mothoughts! Happy Work-a-versary!

Twitter | 10/30/2014

@caitvsmith

@caitvsmith

What a great two years working with one of my favorite brains at @Centerline: @mothoughts! Happy Work-a-versary!

Twitter | 10/30/2014

@Centerline

@Centerline

Check out the top 10 content marketing articles from @toprank for tips and best practices http://t.co/DmhLxcoHeO #contentmarketing

Twitter | 10/30/2014

@BrennaMickey

@BrennaMickey

Check out my interview in the @hopdesignfest recap video by @Centerline: http://t.co/FyKTjG8N7I @HeyMonkeyDesign, you’re in there too!

Twitter | 10/30/2014

@brileyhussey

@brileyhussey

Check out the #Hopscotch Design Festival Recap created by @Centerline! Loved being a part of this! https://t.co/CR3TkDBcl4

Industry Insights | 04/05/2011

On Serious Games

The gaming industry has evolved far beyond entertainment. Serious games are used for brand awareness, learning, professional development and lead generation, to name a few. Here, a thought leader in the game development arena gives a TED talk on the evolution of the gaming industry and how it promo...

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Industry Insights | 03/31/2011

On Overcoming Challenges In B2B Content Marketing

Content discovered organically (i.e. not pushed) at the right time is more powerful in terms of conversion than any ad will ever be. But with the longer B2B sales cycles and larger buying teams, B2B organizations need to create and deploy content that meets each customer organization’s unique buy...

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Industry Insights | 04/07/2011

On the Influence of Games

Can games solve the world's problems? While they can't directly fix global warming or bring food to the hungry, they can help thought leaders identify next steps and test solutions to start chiseling away at those problems. More than an awareness tool, games promote strategic thinking. In this TED...

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Industry Insights | 04/05/2011

On Video's Impact On Sales Conversion

Don't buy into how video can impact your bottom line? Take a peek into how companies like Zappos, among others, use video to connect with customers and increase sales conversion rates.

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Industry Insights | 03/31/2011

On Trends for Mobile Apps

With more than 1 billion smartphones expected by 2013, the mobile market is evolving by the day. Thirty-five percent of Twitter’s active users access the service through their mobile device. Apple is predicted to sell more than 10 million tablets in 2010. With trends like this, consumers are dema...

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Blog | 10/27/2014

Let’s Talk Projects: IBM, GE and Lowe’s

by centerline

Let’s Talk Projects: IBM, GE and Lowe’s

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Blog | 10/16/2014

Creative Problem Solving: Behind-the-scenes of making it snow in July

by John Kaplan

Creative Problem Solving: Behind-the-scenes of making it snow in July

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Blog | 10/09/2014

Year-Long Project for Citrix Wraps Up with Building Grand Opening

by Stacey Northup

Year-Long Project for Citrix Wraps Up with Building Grand Opening

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Blog | 10/03/2014

100+100: Another Opportunity to Serve Local Youth and Seniors

by Stacey Northup

100+100: Another Opportunity to Serve Local Youth and Seniors

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Blog | 09/24/2014

100+100: Continuing Our Work with Habitat

by Stacey Northup

100+100: Continuing Our Work with Habitat

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Blog | 09/19/2014

100+100 BackPack Buddies – Helping Provide Healthy Meals

by Stacey Northup

100+100 BackPack Buddies – Helping Provide Healthy Meals

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Blog | 09/11/2014

Defying the Production Triangle: There is No Spoon

by Adam Mittner

Defying the Production Triangle: There is No Spoon

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Blog | 09/08/2014

8 Takeaways from Hopscotch Design Festival

by Christie Montague

8 Takeaways from Hopscotch Design Festival

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Blog | 09/04/2014

Applying Our Pasts to the Present: Part II

by Stacey Northup

Applying Our Pasts to the Present: Part II

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Blog | 08/28/2014

User Experience Design Process [INFOGRAPHIC]

by Geoff Mackey

User Experience Design Process [INFOGRAPHIC]

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Project Spotlight

CEI Rebranding Initiative

Project Spotlight

BMO Insurance Targeted Acquisition Landing Page

Project Spotlight

AICPA Future of Learning Initiative

Project Spotlight

DuPont Kapton Product Demonstration

Project Spotlight

Physicians Pharmacy Alliance Brand Design and Content Strategy

Project Spotlight

Coca-Cola Bottling Company Customer Reference Video for IBM

Project Spotlight

Vitamin T Interactive Infographic

Project Spotlight

ShelterBox Donor Animations

Project Spotlight

EATON Professor Wattson Animation Series

Project Spotlight

IBM zEnterprise EC12 Launch

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Content Strategist

Work With Us!

Director - Interactive

Jodi Schwartz | Executive Account Specialist - IBM
Shellie Edge | Executive Account Manager
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