Project Spotlight

IBM Power7 – UMass Dartmouth

Project Spotlight

IBM InfoSphere Streams “The Nature of Analytics”

Blog | 05/19/2007

Fun and Games with BPM

by John Lane

Fun and Games with BPM

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Project Spotlight

IBM System z Customer Reference – City and County of Honolulu

Industry Insights | 02/10/2013

5 Killer Content Marketing Campaigns

Content marketing takes a lot of forms — videos, games, e-magazines. CityOne — which we created for IBM — is Included in this look at five highly-effective content implementations,

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Industry Insights | 04/07/2011

From Sustainable Cities Collective About CityOne

CityOne concept creator/IBMer Phaedra Boinodiris sees serious games doing some of the work that PowerPoint presentations are used for but aren’t really right for. “The systems of the world are so complex now,” she says. ”There is no PowerPoint or white paper or sales person who can explain ...

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Project Spotlight

IBM Smart Work 3D Interactive

Industry Insights | 04/07/2011

From Serious Games Market on CityOne

"Simulation gaming has been used extensively in the military, by athletes and by scientists to discover effective new strategies and techniques and develop the skills needed to implement them. Businesses have realized the value of this and are deploying their own games to create life-like simulatio...

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IBM Smarter Planet Leadership Series – Memphis PD

Blog | 09/04/2013

Reinventing the Webcast: Video-Driven, Content-Centric Virtual Events

by John Lane

Reinventing the Webcast: Video-Driven, Content-Centric Virtual Events

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Industry Insights | 04/07/2011

From Fast Company on CityOne

"Serious gaming is becoming the rage among a certain set of socially minded game designers. The ultimate aim for this "serious game" [CityOne] is to teach laypeople how to better cope with complex modern problems by showing them the forest of solutions that have to be brought to bear, ranging from ...

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Industry Insights | 04/05/2011

From News & Observer About CityOne

"IBM's Smarter Planet program and the accompanying advertising campaign push the notion that technology - especially IBM's - can solve many of the world's problems."

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Project Spotlight

IBM CityOne

Blog | 11/14/2007

INN0V8 in the News…Again

by John Lane

INN0V8 in the News…Again

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Project Spotlight

IBM zEnterprise EC12 Launch

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IBM Rational Customer References

Industry Insights | 04/07/2011

From Gamasutra About IBM’s CityOne

Serious games help people learn about processes and systems reflective of the real world. CityOne, an urban crisis simulation game, creates greater awareness for and educates the public about protecting human health and the environment. Its engaging interactive features give audiences from business...

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Industry Insights | 09/23/2011

IBM Innov8 & CityOne Serious Games Overview Video

Phaedra gives a guided tour of INN0V8 and CityOne — two serious games made by Centerline and IBM — detailing how the simulation experiences drive deeper understanding of tech and real-world effect.

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Blog | 01/23/2009

IBM Gets Twitter

by John Lane

IBM Gets Twitter

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Blog | 08/15/2013

Centerline Digital Wins 3 Awards at Content Marketing Awards

by Ashley Wentz

Centerline Digital Wins 3 Awards at Content Marketing Awards

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Industry Insights | 04/05/2011

From Government Technology About CityOne

"A major objective of the game is inducing users to harness new technologies — like cloud computing and online collaborative technologies — to drive innovation in city management. Ultimately the game affords users the opportunity to prepare for future urban problems by making smart investment d...

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Blog | 05/06/2010

IBM and Centerline launch CityOne at IMPACT

by John Lane

IBM and Centerline launch CityOne at IMPACT

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Industry Insights | 04/07/2011

From Federal Computer Week on IBM’s CityOne

"Just 24 hours after its release, 8,000 people registered to play CityOne....Players can explore more than 100 simulated crisis scenarios in CityOne. The solutions must balance various financial, environmental, social and budgetary goals."

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Industry Insights | 04/07/2011

On Games & Thought Leadership Marketing

Games take complex messages, break them into digestible chunks and then drop them into the center of user experience. Serious games can make seemingly complex B2B services explainable through a visual, visceral demonstration.

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Project Spotlight

IBM MobileFirst Datagrams

Project Spotlight

IBM Smarter Computing Workload Simulator

Blog | 07/26/2013

Centerline Digital Wins at the 2013 Telly Awards

by Ashley Wentz

Centerline Digital Wins at the 2013 Telly Awards

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Project Spotlight

Coca-Cola Bottling Company Customer Reference Video for IBM

Blog | 03/08/2013

Musical Authenticity in Content Marketing

by Ashley Wentz

Musical Authenticity in Content Marketing

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Project Spotlight

IBM Microelectronics

Industry Insights | 04/05/2011

On Viral Video Marketing

Launching a compelling video that people will share is no easy task. This articles provides context for when video is the appropriate marketing tool, as well as some key points to consider to achieve success.

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Project Spotlight

IBM Customer Reference: Siam Commerical Bank

Industry Insights | 04/05/2011

From IBM Leadership About CityOne

IBM's CityOne paved a new road in the serious game landscape. This video features IBM leadership as they discuss the development of the game and their strategy for helping to solve complex business problems.

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Blog | 03/03/2008

Launch

by Rachel Rooney

Launch

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Blog | 05/23/2007

INN0V8 in the News

by Jodi Schwartz

INN0V8 in the News

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Industry Insights | 04/07/2011

From GamesBeat on CityOne

"The point is to use simulation to educate people quickly and succinctly. The military frequently uses 'war game' simulations to practice, and businesses should do more of it. Other big companies such as Cisco have been creating 'serious games' to expand strategic thinking in education, business, a...

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Project Spotlight

IBM Rational Everywhere

Project Spotlight

IBM C-Suite Connection Mobile Website

Industry Insights | 04/05/2011

From Environmental Leader About CityOne

IBM positioned itself as an environmental thought leader since the launch of CityOne. By asking players to balance a city’s financial, environmental and sociological interests, they’re challenged to solve tough environmental problems with a limited budget.

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