ChannelAdvisor Catalyst 2013 Event Website
The Catalyst 2013 event website provides visitors with an all-access pass to comprehensive event information, engaging social media streams, and industry insights — motivating them to register early for the event.
The ChannelAdvisor Catalyst event is the premier annual e-Commerce conference that brings together retail industry visionaries to discuss current trends and map out the future of online retailing. ChannelAdvisor needed an event website to drive registration. So they collaborated with Centerline to create a website that would engage visitors and emulate the event’s significance.
There are Catalyst events in both the U.S. and Europe. And while they are different events, it’s important for people to see their connection. So instead of designing separate event websites, Centerline took the cue from the event theme — “Start here. Go everywhere.” — and created one website, incorporating information about both conferences into a visually integrated layout. A robust content management system allows website content to be easily updated, which ensures event information stays current.
Using a vibrant design and modern style, Centerline created a rich, content-driven website infused with the ChannelAdvisor event theme: “Start here. Go everywhere.” Visitors recognize the value of the event immediately, receive all-inclusive information, and are encouraged to take the next step toward registration.