The secret to a winning product demo? Make it personal

When most people think about product demos, the first words that come to mind are usually terms like “informative,” “how-to,” […]

Read More
The Value of Stakeholder Interviews

Kate Williamson (Creative Strategist/UX Designer) and Erin Craft (Executive Account Manager) of Centerline Digital discuss the importance of stakeholder interviews. […]

Read More
Doubt is Better Than Certainty

One of my heroes in life and art is Milton Glaser. He has one of those minds I’d like transferred […]

Read More
The Power of Music in Storytelling

“[Music] can propel narrative swiftly forward, or slow it down. It often lifts mere dialogue into the realm of poetry. […]

Read More
Why “Overthinking” is a Commodity for Designers

Maybe you, too, have been told to “stop overthinking it” for as long as you can remember. The words follow […]

Read More